Selling

Learn To Sell! I am frequently asked by entrepreneurs what is the best way to fund their business. Is it through friends and family, debt, equity, crowdfunding…or something else? Well, whilst I understand that many businesses need an injection of cash to fund early development costs and fuel growth, I have to say that by far and away the best way to fund your business is through sales. Yes, the hard graft of turning the products or services that you have conceived through blood, sweat and tears, into pounds and pence. Sales is at the heart of any business – without it there…